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How to Learn Natural Referencing (SEO)?


Learn Natural Referencing (SEO)

How to learn natural referencing (SEO)? If you're new to the web or someone with more experience, you've probably heard of and tried to learn SEO. But, what you quickly realized is that it is not that simple.

 How to Learn Natural Referencing (SEO)?

Of course, if you do the right SEO right, your website will explode in terms of visibility in no time. However, it takes time and like most things that take time, the average person gives up far too soon.

Every website owner wants their site to climb to the top of search engine results pages, and stay there. But getting to the top and staying there takes a lot of work, and there's only one way to get you there - and that's search engine optimization (SEO).


  • If you want to become an SEO professional, you need to learn SEO first.
  • The main areas of training to become independent in SEO

The field of SEO is vast, including natural referencing. If you are looking to have a good mastery of SEO techniques, it is going to take patience and determination, because the road is long. However, you can limit your field of study to certain so-called essential fields. We present three of them in the following lines.


1. Train yourself in writing for search engines including Google

You always have to write content for people instead of writing it for Google. When we talk about copywriting for Google here, some people might focus on the technical side and forget about the human side.

What is the technical aspect? This is all that contributes to producing a text conforming to web standards, with tags, keywords, Meta description, links and more. If you focus only on these aspects without providing relevant content to the user, you will be penalized by Google. At one time these methods were successful, but Google has changed their algorithm over time and now it works in a way that strongly favors content written for humans.

So, to rank your content well in a natural way, you need to produce content that Google likes, and that can be learned.


2. Get trained in technical SEO

Writing good content is good, but the ideal would be to accompany it with certain techniques so that it is well referenced naturally.

With technical SEO, you can help search engines access, crawl, interpret, and index your website without any hassle.

It is called "technical" because it has nothing to do with the actual content of the website or with the promotion of the website.

This is a very important step in the whole SEO process. If there are issues with your technical SEO, chances are that your SEO efforts will not generate the expected results. It is therefore essential to make sure that you understand what technical SEO is and how to do it correctly.


3. Train yourself in link exchange techniques

You've probably heard of Backlinks or Netlinking. If not, what you need to know or that it is important to remember is that Netlinking is an activity that promotes the establishment of links between websites.

The purpose of a Backlink is to direct the reader to another web page with a single click. The grouping of the links created is called a mesh.

Good training in this area will allow you to distinguish between internal links from external links. Indeed, to improve your SEO, it is essential to create effective links. And this does not happen haphazardly.

For example, the backlink text should be meaningful with keywords related to the landing page. You should avoid anchors with stop words like "Click here" at all costs. The link must bring added value to the reader to satisfy their curiosity. Obviously, the link should preferably come from a high traffic page with good search engine positioning. The location of the link must be embedded in the body of the text and not at the end of the page or in empty fields.

So many things that you will have to learn to master the techniques of Netlinking that will improve your natural referencing.

By now you are probably wondering how you are going to achieve this. We will not say that it is very simple, but you have several possibilities, the vast majority online, to learn SEO.


Concretely, how can you train yourself in natural referencing?

As we said a little above, there are many resources that can help you learn SEO well. Some resources are free, and others are chargeable. Here we offer you some ways to learn.


Subscribe and follow influencer sites / blogs / forums

SEO does not date from today. Which means that you won't have much trouble finding platforms that deal with topics related to this area. However, you will have to be very careful with the sites you follow, making sure that they are credible and that they are regularly updated on developments in SEO practices.

In addition, by registering in forums of influence, you will have the opportunity to raise your concerns and learn from others. As we pointed out a little earlier, SEO has been a topic for a long time and you will certainly come across some exchanges related to your current problem.


Search and read reference books on the web

There are also many reference books that deal with topics related to SEO. Some are free and available for download in PDF format. Here too, you will have to be very careful not to come across obsolete content.

At the same time, you also have paid books. Usually they don't cost much. Regardless of the price, you should view your purchase as an investment. This is a resource that will help you for a long time and certainly earn you a lot more than what you paid for.

Also, because they are paid, it gives you some assurance of the relevance of the content. You will find books such as “Succeed SEO web   “Olivier Andrieu to EYROLLES editions, 10 th edition published. You also have Dimitri Carlet's book entitled "SEO - 7 techniques to develop your natural referencing", ranked in the top sales on Amazon.


Take online training

It is certainly the most complete solution to train you in natural referencing. Why? Quite simply because by registering for a training program, you will have many tools available, and certainly also the elements presented in the previous paragraphs (books, reference blog links, etc.). This will allow you to be less dispersed in your training and e benefit from a follow-up for your learning.

When it comes to online SEO training, many platforms offer it in the form of continuing education or MOOCs. You will find it on platforms like FORMASEO, UDEMY or even some SEO consultants who offer training.



When it comes to SEO, there is no room for trial and error or improvisation. It can be learned. And this learning often takes time and an investment that many people are unwilling to make.

Some will limit themselves to free resources that are sometimes limited in their content, others will opt for quick solutions such as paid referencing. However, be aware that SEO results are more relevant and permanent once they start to materialize.

If you want to master it well, you must put the odds in your favor and do not neglect everything that has just been presented.

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